In the past few months, there has been increasingly frequent news covering the purchasing, marketing and distribution of curated playlists to streaming audiences. Algorithms and computerized curation are playing a more substantial role in the curation of these playlists, as is evident in Spotify’s new “Discover Weekly”, an automated playlist catered to each user’s specific tastes. Although this feature has gained popularity, many argue that computers will never be able to replace the authenticity and originality found within radio stations such as Beats 1, the 24-hour Apple Music station curated by various renowned musical connoisseurs.
MIT Technology Review published an article last week, joining the debate of human curation vs. computer algorithms. They lean to the side of human creation of playlists, although they admit the merits of algorithms. Read what they have to say here.